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Product Marketing Specialist - Gaydon, Warwickshire job description

17 may 2018

Product Marketing Specialist

Are you looking for a new role as a Product Marketing specialist? Do you want to work for a prestigious car manufacturer that is one of the most advanced operations of its kind in the world? If the answer is yes, this role is for you!

The Product Marketing specialist will support the Product manager, Product Strategy & Planning team and broader Commercial function in the development of customer-focused product definition for the company and lead subsequent delivery to market.

This is a fantastic permanent opportunity to play a key role and to work for an industry leader!

Job Purpose

Lead interface with the Commercial Take-To-Market (TTM) planning team for future vehicle programmes working with the commercial team and technical business functions.

Key Responsibilities & Tasks

Support product programme related planning, strategy, marketing and commercial activities. In particular, the development of the product strategy, product lifecycle management and interface with the Take-To-Market (TTM) planning team, including:



* Product positioning & messaging
* Customer product attributes requirements
* Product definition
* Volume and pricing strategy
* Options & Colour & Trim strategy/execution
* Development of product launch plans
* Competitor and technology benchmarking
* Define research programme requirements

Lead product planning activities and on-going product strategy development including Liaison with VLD's, Programme Team and engineering functions, including gateway reviews and PST meetings



* Global pre-production vehicle planning
* Identify sales & marketing fleet requirements
* Input sales & marketing requirements into product lifecycle plan
* Develop tactical product actions where required
* Product performance reporting (e.g. option take rates)

Lead integration, planning & alignment of the product & programme requirements with regional teams.



* Lead interface with regional product planners (RPP)
* Manage product information & communication channels with RPP's
* Undertake other duties as required to achieve the Company's objectives.

Qualifications & Experience



* Degree in a business or technical discipline (e.g. Business, Marketing, engineering)
* Proven experience in automotive industry role(s)
* Good presentation skills (written and verbal) and ability to use PowerPoint & Excel
* Excellent interpersonal skills and ability to communicate effectively at various levels
* Excellent planning & organisation skills with strong ability to think strategically & tactically
* Strong and proven business acumen
* Good understanding of the Commercial organisation and business processes
* Strong desire to learn and progress through the company management structure

If this role is of interest to yourself, and matches your skills sets and experience then please click apply below to submit your CV. Please ensure your up to date contact details are on your CV before applying.

Randstad CPE values diversity and promotes equality. No terminology in this advert is intended to discriminate against any of the protected characteristics that fall under the Equality Act 2010. We encourage and welcome applications from all sections of society and are more than happy to discuss reasonable adjustments and/or additional arrangements as required to support your application.

Candidates must be eligible to live and work in the UK.

For the purposes of the Conduct Regulations 2003, when advertising permanent vacancies we are acting as an Employment Agency, and when advertising temporary/contract vacancies we are acting as an Employment Business.


Skills
Prototype
Qualification
BSc
Job Reference:PMSAP
Position Type:Permanent
Market Sector:Engineering
Working Hours:Full-Time
Location:Gaydon, Warwickshire
Salary:Competitive
Contact:April Payne, Randstad CPE, Southampton (Engineering), United Kingdom